On my walk to the bar, I rehearsed “para uno, en la barra está bien” exactly 30 times. I once read about a technique called mega-drilling, suggesting it takes 30 repetitions to cement a memory.…

On my walk to the bar, I rehearsed “para uno, en la barra está bien” exactly 30 times. I once read about a technique called mega-drilling, suggesting it takes 30 repetitions to cement a memory.…
Welcome to Add to Bar Cart, where Cool Material’s writers and editors recommend the spirits that they’re enjoying most right now. It feels like the official designation of the American single malt whiskey category has…
Finding the right Valentine’s Day gift for the man in your life is a balancing act. No one needs more useless junk, and even the most expensive gift runs the risk of being forgotten at…
As a lifelong “mountain guy,” I tend to scoff at the mention of “a fresh way to explore the backcountry.” The last thing the outdoor rec industry needs is another motor on the trail systems…
For some, January was defined by dry. Others leaned a little more toward damp. And then there are those who threw moderation trends to the wind and continued right where the holidays left off. For…
When I’m in the market for a shower beer, I want something simple and satisfying. It should be on the cheaper side, but not cheaply made, and taste good but not so good that you…
If you’re new to the world of whiskey, you might be confused by the various terms listed on bottles of bourbon, rye, single malt Scotch, and other whisk(e)ys. And for bourbon, there’s one designation in…
January is a time for new beginnings and resolutions you’ll never keep. What will always keep is a timeless watch. And unlike that physical planner that will inevitably be used less than the phone calendar…
You can find a high-quality bourbon in just about any price range. That said, most of the bottles that typically capture the attention from bourbon aficionados and the whiskey press tend to be one-off releases…
Can people train themselves to be happier? Can they hack the human psyche for greater fortitude, fulfillment, and joy? According to the teachings of Stoicism, one of the richest intellectual threads of the classical world,…
Cinematic history is littered with gems. In the hands of a brilliant director, a skillful cast, or a visionary writer, a masterpiece can be born. There are so many, in fact, that selecting just 100…
I spent the last three months of 2022 working at Kinnegar Brewing, an Irish craft brewery in Letterkenny, County Donegal. For homebrewers who want to learn what it’s actually like to work in a brewery,…
Whether you’re a veteran rider or a beginner motorcyclist, you shouldn’t let price tags get in the way of enjoying a great motorcycle ride when the highways, country backroads, and urban streets beckon. Concerns that…
This is Worth The Hype, where our writers and editors put popular products to the test to see if they are, in fact, worth the hype. I have a tendency to quickly wear through footwear.…
Rotten Tomatoes and Netflix both reign supreme in their respective territories and since there’s such a natural overlap, it might be worth seeing what the first has to say about the second. As it turns…
When it comes to jackets that epitomize cool, you’d be hard-pressed to find a more effortless, functional, and easy-wearing option than the bomber jacket. With a veritable who’s who of men’s style icons from Brando…
Welcome to Add to Bar Cart, where Cool Material’s writers and editors recommend the spirits that they’re enjoying most right now. While bourbon is usually the first spirit to come to mind when thinking about…
Over the past 30 years, I’ve purchased and smoked more cigars than I can count. Although I prefer not to dwell on it, both from financial and health perspectives, the fact remains that it’s important…
Over the past few years, men’s joggers have become just as important to the men’s style portfolio as dark denim. They fit perfectly into the significant shift in men’s fashion toward a more casual, comfortable…
Mobile gaming apps have come a long way in the last few years, and that’s probably a bit of an understatement. The rise of Apple Arcade has meant that folks are actively choosing to pay…